BioSupply Trends Quarterly Magazine Takes Top Honors in 2010 MarCom Awards Competition
November 3, 2010 – BioSupply Trends Quarterly (BSTQ), a leading source of marketplace news and trends within the biopharmaceutical industry, has taken top honors in the 2010 MarCom Awards Competition. BSTQ won a Platinum award for Design/Magazine Cover, and a Gold award for Magazine/Industry. Earlier this year, BSTQ was named one of the top 10 pharmaceutical magazines for 2010 by Cision U.S. Inc, a leading media relations firm.
IG Living!, the only magazine dedicated to patients who use immune globulin products and their care providers, won a Platinum award for Magazine/Consumer – a highly competitive category and a significant accomplishment. The publication also received an honorable mention for Design/Magazine Interior. Additionally, FFF's comprehensive 2010/11 Flu Myths & Facts Brochure received a Gold award for Brochure/Consumer Awareness.
"It's an honor to be acknowledged for our publishing and marketing efforts," says Publisher Patrick M. Schmidt, founder and chief executive officer of FFF Enterprises, Inc. "The publishing division of our company is only four years old, but both of our magazines have already been distinguished with numerous awards. We're very proud of our marketing communications team."
"All of our communications and print materials are designed to support our mission of Helping Healthcare Care," adds Sheryl Perez, vice president, marketing and communications. "We are pleased to deliver educational and awareness resources that are relevant, timely and useful to our subscribers and customers, who encompass healthcare professionals and consumers. We are thrilled to have our work recognized in a prestigious competition such as the MarCom Awards."
MarCom is an international organization consisting of several thousand creative professionals. The association oversees awards and recognition programs, provides judges and sets standards for excellence. The annual MarCom awards recognize outstanding creative achievement by marketing and communication professionals. FFF was distinguished among nearly 5,000 entries from throughout the United States, Canada and several other countries. Winners were selected from over 200 categories in seven forms of media and communication efforts- marketing, publications, marketing/promotion, public service/pro bono, creativity and electronic/interactive. About 15% of the entries won the Platinum Award, the organization's top honor.
Each issue of BSTQ offers in-depth profiles on the leaders and trailblazers within the biopharmaceuticals industry. The magazine also features informative columns, research findings, product news and a valuable resource guide in each issue. The BioDashboard found at the back of each issue offers up-to-date IVIG reimbursement rates and comprehensive IG and Influenza Vaccine reference tables.
BSTQ reaches more than 50,000 subscribers, including national distribution to general practice physicians, hospital and clinic chiefs of staff and buyers, pharmacy managers and buyers, specialist physicians, and other healthcare professionals. To subscribe to BSTQ, or for advertising information, visit www.BSTQuarterly.com.